02/06/2025 - JURA J10 in the Test: Best Fully Automatic Machine in the History of ETM Test Magazine

The J10 sets new standards in the segment of fully automatic coffee machines. In the current issue of ETM Test Magazine (01/2025), it impressed with a remarkable and unique rating of 97.7 percent and received an overall grade of "very good" in the individual test.  

The J10 continues to stand for unique, limitless coffee enjoyment. Its unbeatable range of specialties, intuitive operation, and complete customization—from aroma to temperature to volume—convinced the jury across the board. Especially highlighted were the excellent quality of the tested coffee specialties and milk foam, the Cold Extraction Process for trendy cold drinks, the Sweet Foam function for subtly flavored milk foam, and the high-quality, quiet P.A.G.2+ grinder.  

Conclusion: A masterpiece for discerning coffee lovers 

The experts at ETM Test Magazine were enthusiastic:  

  • "The JURA J10 is of consistently excellent quality in terms of materials: all parts of the machine body are very solid and have been flawlessly assembled at the factory (…). Design-wise, the model also made a strong impression with its simple yet exceptionally elegant style."  
  • "The J10’s menus are so intuitive that one can navigate through them effortlessly. Thanks to the reliably responsive touchscreen, operation is consistently smooth."  
  • "Even more important, however, is the grinding, brewing, and frothing performance of the J10, as the quality of the individual drinks depends on it: The machine's mechanism proved to be consistently solid, and the beverages turned out wonderfully every time. Because the grinding, brewing, and frothing process can be customized to such a high degree, all drinks can be perfectly tailored to the preferences of different consumers." 

The overall verdict is:

"The grinding, brewing, and frothing performance is consistently excellent, and the drinks created through the Cold Extraction Process have such a wonderful aroma that we can't imagine doing without them anymore. Therefore, we award the JURA J10 the test rating of "very good" (97.7%): It represents the best fully automatic machine we have tested so far."

With its variety, elegant design, and ease of use, the J10 is the ideal choice for anyone who wants to experience coffee enjoyment at the highest level, and it is a clear recommendation for all discerning coffee lovers.

Find out more about the JURA J10